Grow Your Local Business

You can think of your digital Foundation in the same way that you think about a home's foundation. It makes all of your marketing and advertising efforts stronger.

A poor digital Foundation is likely a major factor in why your local business remains less visible and doesn't generate the leads it should. Your Foundation consists of all of the assets that make up your digital presence online:

• Website - The most important part of your Foundation.
• Your Online Profiles - Social Media, Google Business Profile, Authority Sites
• Your Tools - Lead Tracking, Analytics, CRM, Advertising

You could be spending thousands on buying leads and paying for ads, but if any of the above items aren't where they should be, you're probably spending more for less effective outcomes.

Our team will carefully assess where you currently stand with your digital Foundation. From here, you'll get a clear plan to fix it as quickly as possible so all of your future marketing efforts become stronger.

Step 2: Find Your Formula

Now that your Foundation is in place, it's time to track, measure and analyze your results to find potential patterns and consistency. We call this your marketing Formula and every business has one. A simple example of your formula could be:

500 Website Visitors = 50 Leads

50 Leads = 40 Customers

40 Customers = $200,000

If you know the numbers above are consistently happening over a long period of time, you can use this information to make valuable decisions in your marketing.

Unfortunately, many local businesses don't look at their numbers, don't know what they are, or just flat out aren't tracking them.

We'll set up a live dashboard so you can track all of your most important numbers when you want and all in one place. Then, we'll help you understand them to know what to prioritize in your marketing.

With a Formula powered by a strong Foundation, you have the tools you need start scaling your business using digital marketing. Referring to the example Formula earlier, we discussed how 500 visitors equates to $200,000 in revenue.

Knowing this, you can start setting and achieving realistic goals for the business instead of just shooting into the dark.

Want to drive $4.8 million over the course of a year? If the average in the Formula holds true, you'll need 12,000 visitors to come to your website over a 12 month period. Now, you just have to figure out how to get the 12,000 visitors.

This is where our team helps you plan, prepare and implement Future solutions to hit your digital marketing goals, clearly backed by data that tells us how these actions will affect the bottom line. No more guessing or performing services randomly.